7 Surprising Trends in Boating — What South Florida Bookers Are Doing This Year
Last Updated on September 8, 2025 by Boatsetter Team
If you think boating in South Florida is all about flashy yachts and big fishing charters, think again. Boatsetter’s booking data reveals that boaters in Miami, Fort Lauderdale, and the Keys are shaking things up this year — and some of the trends may surprise you.
From weekday sails to eco-conscious adventures, here are 7 of the biggest boating trends shaping South Florida in 2025.
1. Weekday Boating is on the Rise
Who says boating is only for weekends? More locals and travelers are booking trips on Tuesdays, Wednesdays, and Thursdays to beat the weekend crowds.
This trend mirrors a national shift: with over a million guests hosted through Boatsetter, demand is spreading beyond Saturdays and Sundays, creating new opportunities for captains and owners alike.
2. Micro-Celebrations Are Making Waves
Forget the 50-person yacht blowouts — intimate gatherings are in. Small groups of 6–8 are booking pontoons and cruisers for birthdays, engagements, and even gender reveals.
Budget-friendly options are fueling this: larger groups average just $100 per passenger, making small celebrations more accessible than ever.
3. Eco-Friendly Boating is Trending
Travelers are increasingly asking about eco-conscious captains, fuel-efficient boats, and wildlife tours.
This aligns with the broader experience economy: Boatsetter’s eco and learning-based trips (like wake surfing and sailing lessons) have helped fuel a 350% increase in passengers since 2020.
4. Fishing is Getting Younger
Fishing charters aren’t just for seasoned anglers anymore. First-time fishers, families, and even bachelorette groups are booking captained trips for the thrill of reeling something in.
Gen Z renters are driving this shift, with a 32% YoY increase in bookings. They’re also more likely to splurge, with a higher percentage of trips priced $150+/hour.
5. Half-Day Bookings Outsell Full Days
Gone are the marathon days on the water. Today’s travelers want boating experiences that fit into busy schedules.
In fact, 44% of Boatsetter trips are four hours long, making half-day charters the single most popular booking option in South Florida.
6. Waterfront Dining Trips Are Booming
Dock-and-dine has become one of the fastest-growing boating activities, especially in Miami and Tampa.
With short trips (3–4 hours) now making up nearly two-thirds of all bookings, it’s clear that boaters are pairing cruising with meals at favorite waterfront spots like Shuckers, Monty’s, or Islamorada Fish Company.
7. Captained Rentals Are Beating DIY
Even experienced boaters are opting for captains.
Today, 50% of all Boatsetter bookings include a USCG-licensed captain. In 2023 alone, captains earned over $1M across 600+ trips, reflecting travelers’ desire for stress-free adventures guided by locals who know the waters best.
Why It Matters
These shifts show how boating is evolving beyond the traditional “day on the water.” Travelers are prioritizing flexibility, unique experiences, and eco-conscious choices — and South Florida is leading the way.
Ready to try the trends yourself?
Book your South Florida boat rental and join the growing community of trendsetting boaters.
Boatsetter empowers people to explore with confidence by showing them a world of possibility on the water. Rent a boat, list your boat, or become a Boatsetter captain today.
