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Boatsetter Helps Instacart Make Its Arrival To Miami In Style

Written by Boatsetter Team
November 27, 2017

Last Updated on May 20, 2022 by Boatsetter Team

Two of the most talked about startups joined forces this May to shake up the Miami marketplace.

Instacart is the new grocery delivery service whose Personal Shoppers hand pick and deliver items within the hour from trusted local stores such as Whole Foods, Costco, Winn-Dixie, BJ’S Wholesale Club and Petco. Miami is Instacart’s 16th city to date and when the San Francisco-based startup enters a new market; it does it in style!

Providing the maiden voyage of grocery delivery to Miami residents on board fellow tech startup, Boatsetter Boats was a great way for two innovative companies to team up and make a splash in the South Florida area.

Tech startup based in South Florida, Boatsetter provided the boats to amp up the experience as Instacart entered Miami. Boatsetter has been all the buzz around South Florida and beyond as it offers something new to the boating world: an online community that connects boat owners, boat captains and anyone who wants to go boating. This network of boating enthusiasts has grown exponentially at where now anyone can go boating. No ownership or boating experience required.

The tech startup community has taken notice as Boatsetter was recently a top 10 finalist in the eMerge Americas Startup Showcase Competition as well as featured among the top 10 “Most Awesome” startups by leading tech bloggers at the tech startup conference, Collide in Las Vegas.

About Boatsetter: Boatsetter is the first peer-to-peer marketplace to combine the rental mechanics of AirBnB with the on-demand labor dynamics of Uber, to deliver a luxury boating experience in which everyone wins: Captains get more work, boat owners offset their cost of ownership while their boats get necessary regular exercise and boaters get luxury holidays on their own private vessel. To learn more , please visit

More about Instacart: Originally launched in San Francisco and since expanded into many other cities, Instacart has disrupted the traditional grocery delivery space by connecting customers with Personal Shoppers, independent contractors who shop for and deliver grocery orders providing their own transportation in as little as one hour. This eliminates the need for costly infrastructure such as inventory, warehouses, trucks and full-time drivers. In January 2015, Instacart was named “America’s Most Promising Company” by Forbes magazine.

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